LA YIN movement i.e. No More Pink Phone movement
Don’t get me wrong, I love pink: my iPOD is pink; I had a pink thin Swatch until it found its way to the washing machine. The thing that I’m (and many among us) disenchanted is that many simply paint their tech products in pink in order to attract us women buyers.
I want to produce and set examples of high tech experiences that are of true female experiences. I want to see one day all the high tech products that are for women speak to us in our language and come across as genuinely designed for us. I believe it takes No More Pink Phone movement to speed it up and make it happen.